During my time at KC Communications, I’ve learnt so much that I would have never experienced on my university course alone. As a Journalism student, the world of marketing was all relatively new to me, and at first, I wasn’t sure whether I’d be able to go into the industry without a marketing qualification.
On my first day, I was invited into a meeting with a new client; local company Standard Fireworks. Although a little daunting at first, I loved how the team wanted to include me in the start of a new marketing plan which I would be able to help develop throughout my time here. In a short space of time, I learnt so much about the industry and what a career in marketing entails. I’ve gained experience researching new clients and their competitors, bulk scheduling social media posts, writing blog posts and press releases, creating spreadsheets and working in an office environment.
The KC Communications team have given me so much support not only for projects I have worked on here at placement, but also skills and advice I will be able to take back to university and use in my future career. The next step for me will be to complete the final year of my course, (fingers crossed) with a first level degree. As Journalism courses at Northumbria no longer have dissertations, I will be completing a final year media project, for which I’ve opted to create a Travel website targeting young people. My time at KC Communications has greatly influenced my decision to make an online final project as I want to showcase the skills I have learnt whilst on placement. I now feel confident using platforms such as Hootsuite and WordPress, as well as writing for social media, which is all thanks to the help of the KC team.
Before my placement with KC Communications, I wasn’t entirely sure which career path I wanted to take after university, and without this experience, I still wouldn’t know. I’ve got a lot more to learn, but seeing and experiencing first-hand the work KC Communications do has made me sure that Marketing and PR is the industry for me. I can only hope it will be with an agency as wonderful as KC Communications.
Amelia French, Northumbria University