This week’s Social Shoutout has been written in conjunction with our Huddersfield University placement student, Daniel Knight. Read on to find his best picks from news in Social Media this week. And may we also take this time to wish you all a very Happy Easter!
ZUCKERBERG APOLOGISES IN FULL-PAGE NEWSPAPER ADS
Following on from the scandal last week…
Facebook CEO Mark Zuckerberg took out adverts in several major US and UK newspapers to apologise for a ‘breach of trust’ in the Cambridge Analytica scandal.
In the full-page apology, he said that Facebook would have done more to stop millions of users having this data harvested by Cambridge Analytica in 2014.
Last week, Facebook’s shares fell by 14 percent and the #deleteFacebook hashtag was trending on Twitter.
PLAYBOY BOYCOTTS FACEBOOK
Playboy is the latest company to join the #deleteFacebook movement.
The business, which boasted a massive 25 million followers, removed itself from the site following the recent privacy scandal which has enveloped the company over the last few weeks.
Their statement read: “The recent news about Facebook’s alleged mismanagement of users’ data has solidified our decision to suspend our activity on the platform at this time.”
Playboy is one of many notable organisations to advocate the boycott of the social media giant.
The co-founder of WhatsApp, Brian Acton, recently called on people to delete the site, tweeting “It is time. #deleteFacebook.” The slightly awkward part of that, is that WhatsApp is owned by Facebook.
Like all trends, we think that the ‘Delete Facebook’ movement – if you can call it a movement – will begin to wane and then disappear. Facebook is immovable, but it is going to be interesting to see how businesses use it going forward. Watch this space.
TWITTER TO BAN CRYPTOCURRENCY
The social media giant recently announced it has been developing new policies which would lead to the eventual ban of cryptocurrency and Initial Coin Offering (ICO) related advertisements on its platform.
Its reason? To “ensure the safety of the Twitter community.”
After the news broke, bitcoin’s value dropped by over 7 percent.
The immediate decrease in value of cryptocurrency is testament to the power Twitter yields.
LINKEDIN REVEALS TOP 100 COMPANIES
LinkedIn has compiled its third annual list of the world’s top companies to work for. Its list aims to showcase the companies that are most sought-after by professionals.
Their listings are based on “proprietary LinkedIn data that examines billions of actions by more than 540 million professionals on LinkedIn.”
Occupying top spot is Amazon, who move up one place from their 2017 ranking, replacing Alphabet (US) and John Lewis (UK) – previous winners in their native countries – to claim the top spot. Other notable mentions include; Facebook (no.3), Apple (no.6), Disney (no.8), and Netflix (no.10).
STUBBORN INSTAGRAM IS STARTING TO LISTEN
Disclaimer: Instagram has not returned to its chronological order. But it is, it seems, beginning to listen to the incessant cries of its users.
In an official blog, Instagram promised that a new update would give the platform a “fresher” feel.
They didn’t elaborate on this point much, except that the introduction of a “new posts” button is to be tested, which would counteract the irritating tendency it has of refreshing the page midway through our hourly stalk.
Instagram has recently begun to make amendments to its numerous flaws. Is a return to chronologicity next?
We really, really, really, really hope so.