FACEBOOK ANNOUNCES DATING SERVICE
INSTAGRAM TO INTRODUCE NEW TOOLS, FROM VIDEO CHAT TO AR FILTERS
STORIES ARE ABOUT TO SURPASS FEED SHARING
Stories consumption is up 842% since early 2016, according to consultancy firm Block Party. There are nearly a billion accounts across Snapchat, WhatsApp, Instagram, Facebook and Messenger who now create and watch these slideshows.
The stories format is on a path to surpass feeds as the primary way people share things with their friends sometime next year. Users are now considering how every moment can be glorified and adding a narrative of their day. In turn, advertisers need to rethink their message too, not just as a headline and link but think about backgrounds, overlays and giving followers a feeling that lingers even if viewers don’t click through.
To put it into context, WhatsApp’s stories now have over 450 million daily users and Instagram have over 300 million. It is looking to be the format of the future and Facebook CEO Mark Zuckerberg even said last week that the company is focused on ‘Making sure that ads are as good in Stories as they are in feeds. If we don’t do this well, then as more sharing shifts to Stories, that could hurt our business.’
TWITTER URGE USERS TO CHANGE THEIR PASSWORD
Twitter store passwords as encrypted or “hashed, so that they are masked even to people inside the company.
However, just yesterday Twitter urged all of its over 300million users to change their passwords after a ‘bug’ unmasked all passwords internally. “The passwords were written to an internal log before completing the hashing process”, explained chief technology officer Parag Agrawal.
He then went on to say;”We found this error ourselves, removed the passwords, and are implementing plans to prevent this bug from happening again.”
Twitter has also said that they have no indication of any breach of misuse from anyone.
Looks like an honest mistake if you ask us! But we do recommend that you change your Twitter password, just to be on the safe side.